German Content Executive

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Contract type


Job description

If you’re seeking a positive career step as a language speaker,
hunting for an attractive financial package and
you would rather work at in-house stable operations, then search no more. This is the job for you.

William Hill Bulgaria is the principal multilingual support center of UK’s leading bookmaker and one of the most recognized and trusted brands in the gaming industry – William Hill. William Hill provides gaming and betting services across multiple channels: online, on the high street, on the phone and on the move. William Hill Bulgaria provides online and offline technical support to multinational clients abroad enjoying different products of the gaming industry.

We are looking for a German Online Content Executive to join our International Publishing team. In this role your core focus will be maximising customer traffic through by creating, publishing and maintaining localised, dynamic content on the German language Sportsbook, on all desktop and mobile platforms.

Your main responsibilities will include but not be limited to:

- Monitor and check websites across multi-channels (mobile/desktop), to ensure that all content and data are correctly displaying and up-to-date at all times.
- Write original sport related copy in German and publish it to the William Hill websites and mobile applications.
- Create accurate and relevant briefs for sports-related CRM, containing original and engaging copy in German. Work with the CRM team to ensure newsletters / promotions are produced and sent on schedule. Create & send relevant inbox, push & welcome messages to Customers.
- Ensure that the most relevant events & attractive markets for German Customers are promoted and prioritised on the sportsbook.
- Support the Site Manager in identifying localised market opportunities and work with Trading to drive the creation and pricing of ad-hoc markets.
- Work with the SEO team to create & maintain SEO-friendly content & event pages to boost search-engine rankings and drive acquisition.
- Provide linguistic support and advice to Customer Services, including translation and/or proofreading of templates and FAQs.
- Develop working relationships with colleagues across the Business to ensure that all processes and interactions run efficiently and smoothly.

Our ideal candidate will:

- Be a German speaker who is also fluent in English.
- Have strong written skills in German, with the ability to write intelligent and engaging sports betting content.
- Have proven translation skills, ideally with experience of translating sports betting and/or Gaming copy.
- Have a particularly high attention to detail.
- Have previous experience with content management systems.
- Have a knowledge of and interest in a variety of sports.
- Have some knowledge and interest in social media and mobile applications.
- Have excellent communication skills.
- Have the ability to multi-task within a small, driven team.
- Be flexible to work shifts, including evenings and weekend, to coincide with sporting events.

What else awaits you? Being part of William Hill Bulgaria, you will enjoy:

• Young, positive and stimulating working environment;
• Flexible working hours
• Excellent remuneration, complemented by
• Performance-based bonuses, food checks
• Fitness card, free snacks and beverages in the office;
• Additional health insurance;
• Team buildings, fun nights;
• Opportunities to further develop your skills and potentials and grow in a dynamic company.