Sportsbook Campaign Planner

I’m interested


London, UK

Contract type




Job description

Reporting into the Sportsbook Strategy and Planning Manager, this role supports the creation and execution of long term plans for the UK sportsbook markets. You’ll be responsible for putting the customer at the centre of everything we do, challenging how we do things and moving the needle on some of our biggest strategic events and strategic projects.

About us


Our people are at the heart of everything we do, and we offer a fast-paced environment where we have fun, celebrate success and give you all the tools you’ll need to be your best self. It’s not just our colleagues we look after - we’ve got a responsibility to our customers too and we work hard on our ambition that nobody is harmed by gambling.


Your role in the team


Day to day you’ll be working through analysis and insight to pull out key nuggets to form our strategic direction for the next 12 months and beyond. Working closely with the strategy and planning manager you’ll be looking for data that supports our decision making and then helping to get other teams and colleagues within the sportsbook team and beyond on board with plans and next steps.

You’ll develop strong working relationships with the sportsbook team as well as other functions such as marketing, insight and product. Delivering the handover from strategic plans to short term execution is a vital part of this role and therefore a keen eye for detail and a love of process is a huge advantage.

You’ll also be responsible for creating insight briefs and interpreting the results to present back as a consolidated story. Reporting on previous campaign successes and areas for improvement are also a key component of this role so you’ll need strong commercial acumen and an ability to confidently present to large groups.

No two days are ever the same in this role, so you’ll need to be up for a challenge and ready to adapt when required.

Skills and experience

  • Superb communication, interpersonal and teamwork skills
  • Extremely organised, and structured with an eye for detail
  • An analytical view and an ability to pull out key highlights to form next steps
  • Happy to work with, present to, and influence multiple stakeholders at any level
  • Must have excellent MS office skills, particularly PowerPoint
  • Previous experience working in a large / corporate environment and some background in commercial or marketing preferred


What we offer


We take the safety and wellbeing of our employees seriously, especially at this challenging time. We have put in place robust Covid19 measures and are supporting our new employees with a smooth remote onboarding and training programme to make you feel welcome and part of our team.


We have welcomed our teams back to the office and have a balanced approach to office and home working.  Our employees have the opportunity to work from home up to 80% of the time with 20% of office time built in to ensure we get some face-to-face collaborative team time - and the chance for a coffee and a catch up!


We’ll welcome you on-board with 25 days holiday (not to mention 8 bank holidays and an extra day for your birthday), a rewarding bonus scheme, healthcare (or a cash alternative), an attractive pension package and a flexible benefits scheme. Working in our London office you’ll also benefit from a heavily discounted Zone 1 – 6 travel card so you’ll be whizzing around London in no time…. And if you see the journey to work as part of your fitness regime, you’ll just love our Cycle to Work scheme.


William Hill in London


We couldn’t be closer to the action in our London office. A 2-minute walk from Tottenham Court Road station, round the corner from Soho and Oxford Street means you’ll never be short of anywhere to go for a lunchtime stroll or a post-work drink. There’s plenty of green space too with Regent’s Park and Hyde Park not far away at all. Working in our London office you’ll also benefit from a heavily discounted Zone 1 – 6 travel card so you’ll be whizzing around London in no time.